Amazon services designed to turn presence, advertising and conversion into measurable growth.

We turn raw retail and media data into strategic visibility, performance insights and decision support.

• Strategic Audits: in-depth assessment of visibility, retail performance and advertising structures to identify growth gaps.
• Market & Share of Voice: monitoraggio costante della quota di mercato e della visibilità organica e a pagamento rispetto ai competitor.
• Customer & Search Insights: analysis of search trends and user behavior to optimize content and targeting.
• Operational Monitoring: continuous tracking of Buy Box, stock levels and customer feedback (Ratings & Reviews).
• Profitability Analysis: detailed margin analysis (NetPPM) for more sustainable financial decisions.
• Custom Reporting: centralizzazione dei dati tramite dashboard personalizzate in Looker Studio per un monitoraggio in tempo reale.

We manage daily operations and catalogue growth strategy on Amazon to improve conversion, control and average order value.

• Catalogue Operations: product uploads, anomaly monitoring and ticket management to resolve blocks or indexing issues.
• Listing Structure: optimization of parent/child variation architecture and content activation to improve the shopping experience.
• Promotional Planning: definition of the promotional calendar and activation of coupons and offers to maximize sell-out in key moments.
• Bundle Strategy: creazione di bundle virtuali e logiche di cross-selling per aumentare AOV e monetizzazione del catalogo.
• A/B Testing: continuous experimentation on product detail pages to identify the best-performing visual and copy solutions.

We combine strategy, creativity and brand consistency to improve SEO, product perception and conversion across the purchase journey.

• Brand Tone of Voice Analysis: definition of style guidelines and a distinctive tone of voice for consistent communication across every touchpoint.
• Textual Content Optimization: keyword analysis and optimization of titles and bullet points to maximize relevance, indexing and conversions.
• Visual Assets Production: creazione di hero image conformi, set di 6 immagini gallery narrative e immagini lifestyle per rafforzare fiducia e comprensione del prodotto.
• Premium Content Assets: development of Standard and Premium A+ Content and Brand Story assets to reduce purchase barriers and increase brand authority.
• Brand Store Restyling: progettazione dell'architettura funzionale e creazione degli asset visivi per uno Store moderno e orientato alla conversione.
• Banner Advertising: produzione di asset creativi per campagne Amazon DSP ottimizzati per massimizzare attenzione e riconoscimento del brand.

We manage media strategy and campaign execution through the Amazon DSP ecosystem to activate relevant audiences and measure impact beyond the click.

• Strategy & Planning: definition of the media mix across Display, Video and Social with forecasts based on historical data and awareness or conversion goals.
• Campaign Execution: complete technical setup and daily optimization of budget, frequency caps and bidding to maximize efficiency.
• Audience Intelligence: segmentazione avanzata del pubblico lifestyle, in-market e remarketing basata su segnali proprietari Amazon e modelli lookalike.
• Amazon Marketing Cloud (AMC): use of AMC as a data clean room to generate purchase-path insights and create high-intent audiences.
• Advanced Measurement: multi-touch attribution analysis to understand the real contribution of each touchpoint and measure impact on New-to-Brand customers.
• Audience Retargeting: attivazione di strategie di retargeting granulari per recuperare conversioni e aumentare il valore nel tempo.

We provide an end-to-end advertising service designed to generate measurable results, scale sales and consolidate market share over time.

• Media Strategy & Planning: in-depth account analysis and definition of a strategic roadmap aligned with business goals and seasonality.
• Strategic Audit: assessment of cost efficiency and campaign structure to identify budget gaps and growth opportunities.
• Campaign Management & Optimization: operational setup and continuous monitoring of bidding, keywords and traffic to correct inefficiencies in real time.
• Creative Asset Management: continuous management and updates of video, banner and copy assets for Sponsored Brands and Display formats.
• Advanced Automation: use of machine learning for automated 24/7 bid optimization and dayparting strategies to reduce waste.
• Keyword & Visibility Tracking: monitoraggio costante della Share of Voice rispetto ai competitor per reagire in modo proattivo alle dinamiche di categoria.

We optimize Amazon complex operational infrastructure to ensure scalability and full financial control.

• Global Setup & Expansion: opening, configuration and company validation of accounts in Italy, Europe up to 8 marketplaces and the USA.
• Account Health: technical analysis of account blocks, definition of action plans and restoration of operations.
• Supply Chain Management: monitoraggio costante dello stock in Italy, EU e US con indicazioni di riordino basate sui lead time produttivi.
• Logistics Training: formazione specializzata sulle procedure di spedizione nazionali e internazionali, incluse FBA, Pan-EU e cross-border.
• Financial Reporting: preparation of sales consideration files and document management for fees and sales across IT, EU and USA markets.