For every company that operates on Amazon, it has now become crucial to rely on a solid partner in the difficult fight to conquer the “digital shelf”. Kiliagon has proved to be the perfect partner for Bialetti on several occasions, both in helping us define a differentiated strategy (multi-country and cross-category), and in day-by-day operational management. By now our weekly calls have become a fixed point of comparison, always useful in connecting the dots between Advertising and Retail data and planning activities and next steps together. All this always sharing a common vision on the objectives. I just hope they appreciate us as well, even though we often keep them stuck talking about how the world of digital advertising on Amazon will move in the near future!
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