Amazon market analysis to identify the degree of competitiveness of the category and the saturation of the channel. the goal is to evaluate which are the major players in the category, identify growth opportunities and define the best strategies to launch new products and improve sales on the channel.

Analysis of the products pages in order to identify the areas of improvement to focus on and to enhance the product communication and the conversion rate.

Analysis and monitoring of product ranking on amazon search pages for reference keywords. the higher the indexing of the product, the easier it will be for the user to find the product.

Analysis and evaluation of the media in amazon with reference to the objectives, set both through in-amazon and out-of-amazon campaigns with automated bidding strategies.

Analysis and monitoring of the amazon buybox in order to map the resellers pricing policies of resellers and identify any unfair pricing practices. the goal is to be able to increase the buyability rate to achieve more revenues on the product.